From Idea to Web Start-up in 21 Days: Creating bacn.com (Voices That Matter) Review

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From Idea to Web Start-up in 21 Days: Creating bacn.com (Voices That Matter) ReviewThough this book tells the story of three friends creating a website to sell bacon, it shares the lessons they learned in a way that you can apply to your own ideas. There are examples of what they did right and what they did very wrong. They didn't become rich off of this business, but in a way that makes it a better read. It's realistic. I can imagine myself doing what they did. By the end, they've boiled it down to three rules:
1. Have a business model from day one.
2. Launch in 30 days or less.
3. Enter a space that is seeing lots of growth.
These rules are backed up by a handful of other projects the authors created using the same principles, some to much more success than Bac'n.
But the real gems are in the details: the story behind their logo, explaining how they ship bacon, marketing on the cheap. It's only 150 pages, but there's good stuff on each one, told in an approachable way.From Idea to Web Start-up in 21 Days: Creating bacn.com (Voices That Matter) OverviewOnce upon a time, starting a business meant months of researching, refining business goals and writing business plans, talking to investors and banks, negotiating for loans, and raising money. But today, agile web development practices mean that you can almost launch on an idea and figure it out as you go. At least that's what authors Jason Glaspey and Scott Kveton and their colleague Michael Richardson did when starting bacn.com, an online bacon retailer.In this mouth-watering tale, they describe their process of starting a business on a shoestring, including the things they did right and the things they did wrong. Bacn.com didn't make them millionaires — not even close! But the lessons they learned have led to comfortable success on their follow-up ventures. And whether it's choosing a domain name or selecting the right content management systems, buying and storing inventory or figuring out fulfillment, using social media for marketing or finding a location to host an "epic" party, their stories will help you jumpstart your own web business.

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